Blu Cigs

Blu Cigs has been around for long enough that they are pretty reputable. While they don’t have all the tanks and fancy liquids that some o… 3.89 out of 5 based on 18 user reviews

Blu Cigs Review

Our Rating
Community Approval Rating (18)
"Blu Cigs has been around for long enough that they are pretty reputable. While they don’t have all the tanks and fancy liquids that some others have, I like that because they kee…”
Key Facts
  • Starter Kit Range: $69.95 - $89.95
  • Cartridges Cost: $2.40
  • Cartridge Life: 150 - 220 Puffs
  • Battery Life: 250 Puffs
  • Charger Options: Wall, USB, Car & PCP
Receive a spare battery and a 5 pack of cartridges absolutely free!
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Expires: 01/15/2014

If you are looking for an electronic cigarette that won’t break your bank account, Blu eCigs could be a good choice for you. With a reasonable investment of $69.95, you can get their entire starter kit with everything you need. Blu has been featured in numerous headlines since tobacco manufacturer Lorillard bought them out and made some big improvements to their product line and advertising.

They also made big changes in flavor thanks to a partnership with Johnson Creek Smoke Juice. They are working together to provide ecig smokers with unique flavored nicotine liquid that is compatible with the Blu cartridge refills. Blu is setting a higher standard with their flavored solution made in the USA, while most of their competitors sell solutions made in China.

One of the most popular features for Blu is the charger pack that comes with their newest kits. This is a little carrying case that fits in your pocket and charges your e-cig batteries on the go. You just place your battery in the charging slot and the Blu pack will charge it up for you while you go about your daily routine. So essentially, there is no need to plug in your actual e-cig. Just put it back in your charger pack and it’s always fully charged and ready to go.

Each of the Blu batteries can be recharged up to six times before you need to buy a new one. The Blu battery is easy to spot because it has a blue light on the tip instead of the typical orange or red light featured by most brands.

There are tons of celebrities that use Blu ecigs. You can do a quick google search and find photos of celebs like Leonardo DiCaprio and Lindsay Lohan puffing on a Blu Cig. The company even sponsored a car in the NASCAR Spring Cup Series.

Review continues after kit comparison table...

  • Blu Cigs Kits

  • Given name of the e-cig package Kit Name:
  • The e-cig's construction. Cartomizer: = Atomizer built into replaceable cartridge; 3 Piece = Separate Atomizer.E-cig Type:
  • Number of batteries contained in your kitBatteries:
  • Number of cartridges included in your kitCartridges:
  • Battery Wall Charger Included?Wall Charger:
  • Battery USB Charger Included?USB Charger:
  • Battery Car Charger Included?Car Charger:
  • Personal Charger Pack Included? (Allows recharge on the go)PCP:
  • Standard Storage/Protective Case Included?Case Included:
  • Power Through (Hardwired Battery to USB Port) Included? Power Through:
  • Score from our readers ratings & commentsUser Score:
  • Retail Price (check our coupon section for discounts!)


  • Compare this kit against other brands in the same price range Rival Compare:
  • standard

  • Premium
  • Cartomizer
  • 2
  • 5
  • yes
  • yes
  • no
  • yes
  • no
  • no
  • $79.95

  • highend

  • Premium100
  • Cartomizer
  • 2
  • 5
  • yes
  • yes
  • no
  • yes
  • no
  • no
  • $89.95

We recently tested a couple of Blu’s newest kits to see how they have improved and where they should be ranked on our updated e-cig reviews. The first kit we tried was the Blu Premium Pack, available online for $79.95. This kit includes a charger pack with social features, 2 batteries, 5 cartridges in the flavor and strength you prefer, a wall charger, and a USB charger.

The Premium pack’s social feature is really cool. You hit a button to turn on this feature and if you get close to another Blu ecig user with a social pack, you will see your pack light up and vibrate. This is a great way to find other vapers in a big crowd and could even be a good conversation starter at a party.

The Premium pack is about the size of a pack of cigarettes, but maybe a little thinner. It easily fits in my pocket and I like that I can charge my battery when I’m on the go. You don’t have to actually screw in the battery or anything. Just sit it in the charging slot and close the pack. After a couple seconds, the indicator light on the side will light up to let you know that your battery is charging.

The batteries in this kit are so small! Once I assembled my e-cig, I was surprised to see tha thte Blu ecig is about the size of an actual cigarette, much smaller than the typical ecig that I see from other brands.

I also tried the Blu Premium100 Kit, which is a little more expensive at $89.95. It’s a good choice if you want longer battery life. It comes with the Premium 100 social pack, 2 batteries, 5 cartridges in your choice of flavor and nicotine strength, a USB charger, and a wall charger.

Blu offers refill cartridges in seven flavors: Classic Tobacco, Magnificent Menthol, Cherry Crush, Vivid Vanilla, Pina Colada, and Peach Schnapps. Nicotine strengths range from 0 to 16mg. I tried a couple of different flavors and thought they were all pretty decent.

The tobacco flavor is pretty close to the taste of cigarette tobacco. It reminded me of a discount cigarette brand with a milder taste than more robust tobacco flavors. It has the strongest vapor production of their cartridge line. My favorite Blu flavor is Cherry Crush. It’s by far the best cherry cartridge I’ve ever tried with a sweet, fresh taste that is just perfect. The Java Jolt was also delicious. It tasted just like a cup of coffee, but it was well balanced and had decent vapor production.

The only Blu flavor I didn’t enjoy was the Magnificent Menthol. The flavor was just too mild for me. It wasn’t even really menthol… just a hint of mint. The vapor production was way too slight for my taste and there was just no throat hit at all. It had to be primed a lot and I just didn’t enjoy using this one. I wouldn’t buy it again.

Ultimately, I think Blu eCigs is a strong brand that is going to continue to be a crowd favorite. They have some really good flavor options and I love their social pack feature! No one else in the industry is doing that and it sets them apart as cutting edge. While I don’t think Blu is the best brand out there, I think they are still a contender in the Top 10. I would just recommend that you buy your Blu products online to get cheaper prices.


  1. Blu Cigs has been around for long enough that they are pretty reputable. While they don’t have all the tanks and fancy liquids that some others have, I like that because they keep to the basics. I don’t want to vape for life. I just want to vape so I can quit smoking. I’ve been really satisfied with my Blu Cig and use it on a daily basis. The cherry flavor is my absolute favorite.

  2. I bought a Blu after seeing the commercials because let’s just be honest – Stephen Dorff is kind of hot when he’s vaping. I hadn’t tried an ecig before, but I have been smoking on and off again for a few years. I actually really like my Blu and especially enjoy the little pack that charges my batteries. It’s convenient and keeps me from smoking cigarettes so I think this is a good brand.

  3. I will tell, facebook, instagram, and Facebook how disappointed, poor, and how bad the product is. I spent 150 dollars to have the machine broken and when I called they made it seem like they will replace the broken product, so I threw the old one away because the representative that I can throw the old one away, yes she confirmed that I may do so. Weeks later, I get a single e cigarette, WTF.

  4. I have been using Blu for two months now, and I have to say I couldn’t be happier with the performance. The charging pack is absolutely essential, and I don’t understand why they are still the only ones to use it. I also don’t understand why it isn’t considered a case according to this sites overview. It holds two batteries and five spare cartridges, I don’t know what else you would need to qualify it as a case. In my experience the batteries last way longer than necessary for the pack to charge the dead one, thus you never have to worry about dead batteries unless you forget to charge the pack, which for me lasted about two days without charging. The vapor is good, much better since they have switched to cartomizers. Initially I had tried them a few years back when they still used a separate atomizer, but the vapor was nowhere near as thick or satisfying. I change my cartridges after about a day, even though they still produce vapor. This equates to about 2$ a day compared to the 8$ I would spend on a pack of tobacco cigarettes. All in all I think 83% is a fair rating, but IMO it should be higher based on the genius of the charging pack. I read that someone was unhappy with the overall battery life, but I did not have that problem at all. In fact, I dug out my original batteries from years ago and they still work fine, although they don’t quite hold as much of a charge, and are unchanged so they work just fine with the updated cartomizers. My only real complaints are superficial, bordering on nit-picky. The finish on the pack its self wears through very quickly and loses its sleekness, especially around the corners. Also the blue light on the actual batteries is very bright. Neither of those are worth subtracting any points for, but I do feel that they could provide batteries with a more understated light or perhaps a switchable option so when vaping at night I’m not lighting up like a Christmas tree. Overall I am very happy with this product and would recommend this to anyone who wants to give E-cigs a try. The flavors are great and my only complaint there is that they should have a more diverse selection. Delivery time through the mail is a little slow, but they are becoming available in a lot of retail outlets so this should be less and less of an issue. In any case, there’s my two cents. Happy Vaping!!

  5. I smoked for 15 years and I honestly never thought I would quit. About a month and a half ago I decided I was done. Started with the disposable e-cigs. Blu and Finiti. Blu seemed to last longer so I went ahead and got the starter pack for 55 dollars. I know there are some quirks (like battery life etc.) but I gave this product 5 stars because this is the longest I have ever gone without smoking. And it feels great ! I couldn’t have done it without this alternative. If you are ready to quit I definitely urge you to give a try. Best thing I ever did was quit smoking.

  6. Blu helped me quit real cigs. I was a two pack a day smoker for 30 years and quit right away with blu. I don’t even miss my real cigs that much. Been off real cigs for one month now! That being said, I find the batteries die very quickly, and tend to get hot if you are a heavy puffer… Sometimes they feel hot on the lips. The favors I like are classic tobacco and magnificent menthol (which is more of a minty sensation than menthol). I’ve also tried cherry crush (reminded me of cherry medicine, yuck) and vivid vanilla (not horrible but not my favorite). I also find myself buying the blu disposables from time to time to get a heavier nicotine hit. The rechargeables have a significantly lower nicotine content compared to the disposable. Wish blu would fix that. The vapor is good, but better in the disposable version. Don’t really care about the social feature blu offers, it’s cool but not needed. The real plus for me is the pack doubles as a charger on the go, even though the battery life is poor. I just keep extra batteries with me that are already charged.

  7. I started out with a Disposable Blu to see if I would Like it .I had tried another Brand that tasted really Bad ,don’t remember the name
    The Menthol tasted very good and I was ready to quit Smoking real cigs because of the cost and smell .
    My wife Bought me a starter Kit for a Birthday present and i am glad to say i have not smoked a real cig in a week now .
    the flavors are really good the starter kit comes with a mix of Menthol ,regular tobacco ,Cherry and Java .All the flavors were very good I am wanting to get the Vanilla next .
    the Vapor hit is good but the batteries will die fast if you vap a lot ,So keep one in the charging Pack to swap them out .

    I plan to Buy the New Premium Kit Down the road as they say the Battery life is better But over all the Cost is not all that bad.

    we found the starter kit at a local store for 55 dollars .
    I get a few strange looks because of the Blue Light, But then I am quickly asked About the Ecig More and More people are wanting to go with a Ecig due to it being better health wise .

    Overall I am very glad to have my Blu !!give it a try you can find Blu every where Now unlike some of the other Ecigs ,almost every Gas station around me is carrying the Blu Disposables and cartridges

  8. I purchased Blu about 3 years ago when they first came out… I was going strong with not smoking or only having a few “real” cigs per day. Since I was one of the first in my area to buy one, people kept giving me strange looks when I pulled it out instead of being intrigued and coming over to check it out. That made the e-cig a little less appealing at that time. Sadly, I started smoking again. My boyfriend recently asked if we could quit together for New Years. I said sure and broke out the Original Blu so he could try it. Because it hadn’t been used in years, it was a little finiky but seems to work good now. I’m giving that one to him and just purchased the new Premium pack for myself. I’ve heard better reviews about this one… More vapor, easier to charge the battery, social features, battery indicator on the pack, etc. Wish us luck!!!

  9. This is probably the 11th brand I have tried. The flavor is the best of all of them. The vapor is second to Green Smoke. The batteries die way too fast. I have gone through 3 batteries for one cartomizer. In reading the other reviews, one said it easily activates, even in your pocket. Perhaps that is my problem. I like to “fondle” the ecig so I am holding it alot. I agree that you need at least 3 – 4 batteries to make it through a day. I shall keep trying.

  10. I have been using Blu for almost 2 years now and I agree with some of the negative stuff but as far as the batteries go they do drain fast if your smoking constantly but I always have the extra charging so it hasn’t been an issue, I haven’t had to replace ANY batteries yet, I’ve had a couple issues with the cartridges but their customer service has always resolved my issues instantly as they are there 24/7. I will stick with Blu and I highly recommend them, 2 major factors for this, #1. Made in the USA and #2. Johnson Creek smoke juice, the favors are the best!

  11. Blu is super classy… looks way better than other e-cigs that look like dinky ink pens. I’ve tried a bunch of kinds of e-cigs and none were better than Blu. I won’t ever order anything different now that I bought the Blu Cig.

  12. I had to try Blu once I heard about the Social Pack. A bunch of my friends have started using e-cigs and now we all use our social packs to find each other at the club on Friday nights… it’s kinda funny. Seriously though, I love my Blu e-cig. Tastes good, good vapor, and can use it anywhere.

  13. I bought a blu cig after seeing an article on engadget their social pack (it basically lets you know when other smokers are about). I’ve been a smoker for 15 years and had heard of e-cigarettes, but thought they would be quite cheap and nasty. But this seemed like a really cool a quality product so I bought one and haven’t looked back since. I haven’t had a real cigarette in over 6 weeks now. Buying one for my father-in-law’s birthday next week as he has been trying to quit for years and years.

  14. I wasn’t 100% sure about blu cigs because I heard that there had been some quality control issues in the past. However most of the recent reviews seem to be positive, so I gave them a shot. They’ve been really good so far, delivery is really fast… I haven’t found anyone else yet with the social pack, but when it does, I’m sure I’ll find it quite exciting haha!

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